Senior Marketing Manager - Health

Job Description

Job Title
Senior Marketing Manager - Health

Dotdash Meredith is seeking a Senior Marketing Manager to join our Health vertical. In close partnership with the Health Marketing team, you will manage daily proposal work, partnering with sales and support teams to play an integral role in the success of our business. As the quarter back to our pitch process, you understand advertisers' business goals, are able to digest and apply audience insights to business problems and ultimately know the most effective Dotdash Meredith product solutions to help achieve those goals. As a team contributor, you will support the development process for Dotdash Meredith brands and play a proactive role in monetizing our brands' key initiatives with advertising partners. This position reports into the Senior Director of Marketing.

Responsibilities include:
• Sales & Marketing Partnership: Develop strong relationships with the Sales, Account Strategy, Research and Production teams, becoming the expert on brand-driven opportunities that can support their business; provide support on client calls, as needed
• Proposal Work: Partner closely with Sales, Research, Account Strategy & Design to ensure proposals are delivered on time and clearly communicate our value proposition; provide support on sales calls, as needed; demonstrate a foundational understanding of digital media planning and packaging.
• Storytelling: Bring ideas to life through well-written and visually appealing proposals and pitch decks that represent our brands, capabilities, and ideas flawlessly; bring seemingly turn-key ad product offerings to life and ensure tactics align with client's marketplace objectives
• Data Analysis: Comfortable using audience insights, category data, and past campaign performance to inform partnership strategies and recommendations in partnership with sales
• Proactive Ideation: Support the team in crafting new cross-portfolio opportunities grounded in the DNA of our brands

About You:
• 4-6 years relevant experience at a digital publisher, with a focus in pre-sales marketing; background in Sales Marketing a plus
• Excellent creative writing and storytelling skills with an ability to execute visually impactful presentations (fluent in Powerpoint)
• You're an excellent communicator, who remains poised under pressure and can tailor messages for different audiences
• You have an understanding of publishing landscape, brands, products, media strategy and trends
• You are a true self-starter – provide proactive ideas, understand organizational goals, and move initiatives forward
• You are comfortable working in a fast paced environment

It is the policy of Dotdash Meredith to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing ddm.hr@dotdashmdp.com.

Pay Range
Salary: $73,500 - $105,000

Jobcode: Reference SBJ-gwwo4j-3-138-122-4-42 in your application.