Job Description
Job Title
Programmatic Specialist
The Programmatic Specialist will play a critical role in the D/Cipher team by providing
in-depth analysis of advertising and media trading performance, developing
strategies to optimize yield, and supporting overall trading operations. The
ideal candidate will have a strong background in quantitative analysis,
advertising, media trading, and data-driven decision-making.
Key Responsibilities
Performance Analysis:
• Analyze advertising and media trading performance across various
platforms and channels.
• Develop and maintain comprehensive performance reports and
dashboards.
• Identify trends, anomalies, and opportunities for yield optimization.
Data Management and Analysis:
• Collect, clean, and manage large datasets from multiple sources.
• Use statistical and machine learning techniques to analyze data and
generate actionable insights.
• Ensure data accuracy and integrity in all analyses and reports.
Strategy Development:
• Collaborate with trading, sales, and technology teams to develop and
refine media trading strategies.
• Use quantitative methods to test and validate new trading strategies.
• Provide recommendations for improving trading algorithms and
models.
Collaboration and Communication:
• Work closely with traders, analysts, and other stakeholders to
understand their analytical needs.
• Present findings and recommendations to senior management and
stakeholders.
Collaborate on cross-functional projects and initiatives.
Required Experience:
• 2-4 years of experience in a quantitative analysis role
• 2-4 years of experience in advertising
• Strong proficiency in data analysis tools and programming languages
such as Python, R, SQL, and Excel.
• Experience with data visualization tools (e.g., Tableau, Power BI).
• Knowledge of advertising platforms and media trading strategies
• Excellent analytical, problem-solving, and critical-thinking skills.
• Strong communication and presentation skills.
• Ability to work independently and collaboratively in a fast-paced
environment.
Preferred Qualifications:
• Experience with programmatic advertising and digital media trading
strategies.
It is the policy of Dotdash Meredith to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing ddm.hr@dotdashmdp.com.
Pay Range
Salary: New York: $80,000.00 - $100,000.00
Jobcode: Reference SBJ-gwq932-13-58-67-133-42 in your application.