Manager, Marketing

Job Description

Job Title
Manager, Marketing

About Your Role:

Dotdash Meredith is seeking a Marketing Manager to join our Lifestyle team, contributing to the category strategy for our Home/CPG/Automotive vertical. In close partnership with the Lifestyle Sales team, you will manage the pre-sale process and play a strategic role in driving revenue growth with advertising partners. This position reports to the Associate Director, Marketing on the Home/CPG/Automotive vertical.

About Your Contributions:
• Lead Proposal Process: Manage proactive and RFP responses, creating smart, strategic ideas for Home, CPG, and Automotive advertising partners
• Vertical Strategy: Collaborate to market and package brand positioning, brand franchises, and sellable opportunities from Dotdash Meredith's world-class brands
• Storytelling: Bring ideas to life through well-written and visually-appealing proposals that represent our brands, capabilities, and ideas flawlessly
• Cross-Department Communication: Partner closely with Editorial, Content Strategy, Research, Account Strategy, and Design to ensure proposals effectively communicate our unique value proposition
• Sales Partnership: Develop strong relationships with the sales team to become experts on their business; provide support on client calls, as needed

About You:
• 3 - 5 years relevant experience at a digital publisher, with a focus in pre-sales marketing; background in Home, CPG, and/or Automotive categories a plus
• Excellent creative writing and storytelling skills with an ability to execute visually impactful presentations (fluent in Keynote and Powerpoint)
• You're an excellent communicator, who remains poised under pressure and can tailor messages for different audiences
• You have an understanding of digital advertising landscape, products, and trends; understanding of programmatic marketplace and SEO best practices a plus
• You are a true self-starter – provide proactive ideas, understand organizational goals, and move initiatives forward
• You are comfortable working in a fast paced environment

It is the policy of Dotdash Meredith to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing ddm.hr@dotdashmdp.com.

Pay Range
Salary: $63,000 - $90,000

Jobcode: Reference SBJ-r0j0v1-18-220-11-34-42 in your application.