Supervisor, Paid Social & Biddable Media

Job Description

About the Role & Team

You will play a key role in the management of Cross Line of Business performance (biddable) campaigns. Working within the Disney EMEA digital marketing team, you look after the design, implementation and reporting of in-house performance campaigns across Facebook, Instagram, Tiktok, Snapchat, Pinterest & YouTube. You will also communicate with our AdTech & Analytics teams and will work with external media agencies when required.

This role offers great potential for growth, exposure to a wide range of business and is a fantastic opportunity for someone looking to move into a fast paced, exciting client side role with one of the biggest brands in the world.

This role will require you to be onsite 4 days a week and 1 day remote.

What You Will Do

This is a varied role which will bring you into contact with multiple areas of the business including Disney+, Walt Disney Studios, Parks & Resorts, The Disney Store, Disney Consumer Products, Disney Theatrical Group & National Geographic. Your day to day activity will change according to priorities but key responsibilities are as follows:
• Help assist key UK & EMEA business partners and LOBs in understanding digital objectives and translate into performance plans
• Work closely with different business partners across the business to ensure campaigns are aligned with content and objectives
• Attendance at key meetings providing insight and knowledge on biddable paid media
• Review and critique incoming creative & content to ensure it's aligned with objective and fit for purpose
• Campaign activation – schedule, test and launch campaigns in a timely manner with varied budgets ranging from £5k or less to upwards of £250k.
• Track campaigns and optimise as appropriate
• Assist in reporting, tracking and measuring all activity in line with performance based KPIs and benchmarks
• Business partner management - provide regular audits, analysis and optimisations to improve campaign performance
• Manage an ongoing 'test and learn' optimisation programme to maximise performance
• Develop close relationships with media partners and external agencies
• Assist multiple LOBs with activation and optimisation of campaigns across other social & video channels
• Stay up to date with industry trends, competitor activity and latest innovations and demonstrate how these can be incorporated into the wider Disney paid social strategy
• Explore opportunities on new and emerging social channels

Required Qualifications & Skills
• Paid/biddable channels and management platforms
• Agency or in-house experience working on paid social campaigns
• Experience working on entertainment and/or retail brands
• Creative problem solver with an understanding of digital marketing
• Strong at communicating with non-digital savvy business partners ensuring knowledge and findings are effectively passed on
• Excellent creative and copywriting skills
• Good time management skills with the ability to plan, organise and prioritise tasks to meet deadlines
• Highly numerate with a strong attention to detail and ability to analyse large sets of complex data

The Perks
• 25 days annual leave
• Private medical insurance & dental care
• Free Park Entry: You will have the opportunity to enter any of our parks with your family and friends for free
• Disney Discounts: you are entitled to discounts on designated Disney products, resort F&B and ticketing
• Excellent parental and guardian leave
• Employee Resource Groups – WOMEN @ Disney, Disney DIVERSITY, Disney PRIDE, ENABLED, and our Mental Health & Wellbeing Group, TRUST.

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

This position is with The Walt Disney Company Limited, which is part of a business we call The Walt Disney Company (EMEA).

The Walt Disney Company Limited is an equal opportunity employer. Applicants will receive consideration for employment without regard to age, race, colour, religion or belief, sex, nationality, ethnic or national origin, sexual orientation, gender reassignment, marital or civil partner status, disability or pregnancy or maternity. Disney fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.

Jobcode: Reference SBJ-d8k706-3-145-43-130-42 in your application.