Job Description
The Disney CreativeWorks Solutions team manages the business operations, strategy, and activation for custom branded sports content developed in partnership with CreativeWorks.
Reporting into Director, DCW Solutions, this role will be responsible for delivering custom branded content response, collaborating with team members, peers, and partners across DCW, Client Connect, Sales and other solutions teams to create innovative client-first ideas, proposals, and presentations that deliver against the goals and objectives of the advertising partners. In addition, this role will provide thought and project leadership across areas of expertise (i.e., production efficiencies, content guidelines, toolkit, process, etc.)
Key Stakeholders/Interactions:
• SVP, Client Partnerships
• VP, Client Partnerships (EBS, DCWS, & MC&I)
• Director, Client Connect
• Brand Solutions Executives
• DAS Category and Sales Executives
Key Responsibilities:
• Create strategic, creative, market-leading branded content proposals and presentations in response to both proactive requests and category RFP's that leverage assets and capabilities across ESPN and the Disney portfolio, with cohesive rationale and innovative ideas
• Partner with Sales Execs to attend client meetings/events to help sell through ideas/proposals
• Serve as a CreativeWorks subject matter expert in assigned category and share that expertise with Sports, Entertainment and Local Brand Solutions, as well as Sales Communications
• Lead project teams to develop compelling pitch materials
• Help implement and utilize consistent CreativeWorks work processes
• Leverage research and insights to ensure that our ideas and campaigns are rooted in data and a deep awareness of the cultural values of each audience
• Understand diversity and inclusion within client response and ensure a positive culture of inclusion
Responsibilities and Duties of the Role:
• Create strategic, creative, market-leading branded content proposals and presentations in response to both proactive requests and category RFP's that leverage assets and capabilities across ESPN and Disney's overall portfolio, with cohesive rationale and innovative ideas. Collaborate with stakeholders across the Ad Sales organization and beyond on RFP responses. Partner with Sales Execs to attend client meetings/events to help sell through ideas/proposals
• Serve as a ESPN CreativeWorks subject matter expert in assigned category and share that expertise with Sports, Entertainment and Local Brand Solutions, as well as Sales Communications
• Provide thought and project leadership across areas of expertise (i.e., proactive development, toolkit, process, etc.)
• Develop compelling pitch materials in various presentation software
• Leverage research and insights to ensure that our ideas and campaigns are rooted in data and a deep awareness of the cultural values of each audience
Required Education, Experience/Skills/Training:
Experience:
• Requires 7+ years of marketing, sponsorship, promotion, branded entertainment, and/or media experience
• Experience driving revenue across all platforms
• Experience providing guidance to other team members
• Presentation and pitch experience
• Project management, leadership & execution/production experience
Education, Skills & Capabilities:
• Able to build and maintain strong relationships with internal stakeholders (e.g., DCW, Client, Brand and Local Solutions, Sales)
• Proficient in sports, linear, all digital media programs and platforms
• Able to work on multiple projects at one time
• Demonstrated attention to detail
• Excellent written, verbal and presentation communication skills.
• Expertise in project management/execution
• Ability to effectively collaborate and influence
• Fully proficient in business and collaboration software to successfully engage with stakeholders and drive work: Outlook, Word, Excel, Power Point, Keynote, Google Docs/Sheets
• Bachelor's degree required
#DisneyAdvertising
The hiring range for this position in New York, NY is $130,800 - $175,400 per year, and in Santa Monica, CA is $124,900 - $167,500 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
About Disney Entertainment:
At Disney Corporate you can see how the businesses behind the Company's powerful brands come together to create the most innovative, far-reaching and admired entertainment company in the world. As a member of a corporate team, you'll work with world-class leaders driving the strategies that keep The Walt Disney Company at the leading edge of entertainment. See and be seen by other innovative thinkers as you enable the greatest storytellers in the world to create memories for millions of families around the globe.
This position is with Disney Advertising Sales, LLC, which is part of a business we call Disney Entertainment.
Disney Advertising Sales, LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.
Jobcode: Reference SBJ-r13qov-3-145-97-1-42 in your application.