Job Description
Please note this position requires you to be office-based 4 days a week at our EMEA HQ in Hammersmith, London.
We are looking for a forward-thinking, analytically minded Commercial Planning Senior Manager to join our Disney+ Commercial Performance and Planning team. The purpose of the role is to ensure we have well-defined and socialised targets for sign-ups, marketing budgets, retention and other key DTC metrics, both for the long term and to guide the business on a quarterly, weekly and daily basis.
Join our Commercial Performance and Planning team which is responsible for providing a consolidated view of ongoing E&A trading performance of Disney+, driving insights and decision-making to optimise sign-ups and subscriber growth, and overseeing the Disney+ annual and quarterly planning process. It works closely with the brand and performance marketing teams, the country teams (which have dedicated trading leads as key local counterparts), the E&A BD & strategy team, as well as Finance and Analytics teams across the region and DSS in NY.
This role will leverage strategic thinking, ability to pull insights from Disney+ data, bottom-up plans from markets, market intelligence, research and analytics, to synthesise them and define the most appropriate plans for the DTC business.
This is a pivotal, central role within the Disney+ EMEA business, which will work in collaboration with our local European markets, across regional Disney+ functions, BD teams, as well as Finance teams across Europe and the US.
The responsibilities
• Leading development of D+ annual strategy and annual planning for Disney+ subscriber growth across acquisition and retention across multiple tiers and markets, leveraging market and competitor insights, learnings from D+ research, past performance, analysis on future trends
• Driving quarterly planning including quarterly targets, strategy, operational planning and ruthless prioritisation process, working closely with marketing and finance teams
• Leading monthly / bi-monthly forecasting process for Disney+ subscriber growth across acquisition and retention, for retail and wholesale customers, in close partnership with Disney+ Finance teams
• Work in close collaboration with US DTC Finance and commercial teams to align on latest EMEA plans, strategic initiatives, content targets, planning methodologies (e.g. LTV, ad tier engagement)
• Lead modelling for business cases and scenarios to support decision-making on pricing, go-to-market strategies, optimisation of monetisation
• Supporting in preparation for EMEA & US commercial updates
• Develop and guide a team of high-performing individuals
Experience and Professional Qualifications Required
• Excellent stakeholder management skills with experience of dealing with senior level stakeholders
• Ability to tailor communications to different audiences (e.g. country teams, DSS, execs)
• Experience working in data-driven environments and driving decision-making through data
• Experience in consulting or marketing planning preferred
• High numeracy and analytical ability & rigour, attention to detail
• Ability to challenge high-level numbers and develop quick & accurate scenarios
• Strategic mindset
• Skilled at prioritising and managing multiple project schedules and deadlines that run simultaneously
• Demonstrated success in influencing cross-functional teams, stakeholders and leadership
The Perks
• 25 days annual leave
• Private medical insurance & dental care
• Free Park Entry: You will have the opportunity to enter any of our parks with your family and friends for free
• Disney Discounts: you are entitled to discounts on designated Disney products, resort F&B and ticketing
• Disney+ Subscription
• Excellent parental and guardian leave
• Employee Resource Groups – WOMEN @ Disney, Disney DIVERSITY, Disney PRIDE, our new disability & neurodiversity focused group - ENABLED, and our Mental Health & Wellbeing Group, TRUST.
Jobcode: Reference SBJ-dynyxm-18-216-83-240-42 in your application.