Job Description
Job Title: Channel Marketing Manager
The Channel Marketing Manager will be a strategic driver and key member of the marketing team – working cross functionally with business development, account management, content partners and third-party streaming platforms. This role requires a forward-thinking marketer who can ideate, execute, and refine innovative campaigns and stunts that drive channel growth and engagement. Strong strategic thinking, creativity, and organizational expertise are essential for success.
Key Responsibilities:
• Run point on a number of vibrant streaming channel communities – emphasizing growth, innovation and creative strategy.
• Serve as the primary interface between marketing, internal partnerships, and third-party streaming platforms, ensuring seamless collaboration and alignment.
• Strategically manage partner promotional requests, providing creative solutions and ensuring effective, timely execution.
• Communicate innovative stunting plans and schedules to external and internal stakeholders to maximize channel performance.
• Represent marketing in high-level meetings with third-party partners, advocating for marketing initiatives and priorities.
• Analyze campaign performance and deliver actionable insights and updates internally, fostering data-driven decision-making.
Required Skills and Qualifications:
• Bachelor's degree in Marketing, Communications, or a related field.
• 3+ years of experience in channel marketing, partner marketing, or related roles within studios, major platforms, or streamers and within major US studios, platforms or streamers.
• Customer-obsessed creative thinker – constantly experimenting with new and exciting ways to activate our Fan communities.
• Agile, resilient self-starter with impeccable follow-through.
• Track record of overseeing campaigns from concept to delivery and reporting.
• Proficiency in PowerPoint with the ability to craft compelling, professional presentations.
• Exceptional organizational skills with the ability to manage multiple high-stakes projects simultaneously.
• Strong communication and relationship-building abilities to establish trust and alignment with partners and stakeholders.
Preferred Skills:
• Experience with email marketing platforms (ESP) and CRMs.
• Knowledge of FAST, SVOD, and hybrid FAST/SVOD ecosystems and trends.
• Familiarity with Adobe Suite for creating and refining marketing assets.
• Expertise in marketing analytics and performance reporting tools.
About the Company:
On a mission to give people limitless access to the vast world of Entertainment, Cineverse's advanced, proprietary technology drives the distribution of over 70,000 premium films, series, and podcasts. From providing a complete streaming solution to some of the world's most recognizable brands to super-serving our network of fan channels – from direct ad sales partnerships to premium global content – we offer more of the stories that move us and technology that moves us forward. Industry leaders with a history of innovation, Cineverse is powering the future of Entertainment.
For more than twenty years, Cineverse (NASDAQ: CIDM) has led the digital transformation of the entertainment industry. Today, Cineverse entertains hundreds of millions of consumers around the globe by providing premium content, streaming channels and end to end OTT platform services to the world's largest media, technology and retail companies. For more information, visit http://www.cineverse.com/.
Cineverse continues to be a home for a diverse mix of enthusiast content all focused around a core mission of entertaining the world through a portfolio of fan-centric destinations. An innovator in the digital transformation of the entertainment industry for more than two decades, Cineverse's ultimate goal is to build destinations that immerse viewers in content they love.
We would welcome you with,
• A top-grade application traversing multiple mobile platforms.
• A team of champions to work with.
• An open mind for new ideas and stratagems.
• A merry environment focused on creativity, growth and transformation.
• Top notch medical benefits for employee and family members along with accident coverage benefit for employees
• Flexible working environment
• Paid time off (PTO) such as sick days and vacation days
Jobcode: Reference SBJ-gk467p-18-221-253-59-42 in your application.