Marketing Manager, Europe & Anz Audience Development

Job Description

Amazon Music is an immersive audio entertainment service that deepens connections between fans, artists, and creators. From personalized music playlists to exclusive podcasts, concert livestreams to artist merch, Amazon Music is innovating at some of the most exciting intersections of music and culture. We offer experiences that serve all listeners with our different tiers of service: Prime members get access to all the music in shuffle mode, and top ad-free podcasts, included with their membership; customers can upgrade to Amazon Music Unlimited for unlimited, on-demand access to 100 million songs, including millions in HD, Ultra HD, and spatial audio; and anyone can listen for free by downloading the Amazon Music app or via Alexa-enabled devices. Join us for the opportunity to influence how Amazon Music engages fans, artists, and creators on a global scale.

We believe that Amazon Music on Alexa is the best voice-enabled music experience in the world. It is Day 1 in the world of voice-enabled devices and we're looking for great leaders to help us make it even better.

We are looking for a driven, analytical and results-oriented Marketing Manager to help scale acquisition initiatives across Amazon Music tiers, aiming to think big, invent and simplify, and deliver on project roadmaps. In this role you will support the Europe & Australia and New Zealand Audience Development team with the execution of content marketing campaigns focused on acquisition, analyzing campaign results for optimization and building playbooks to scale proven campaign structures.

Key job responsibilities
- Work closely with our Music Industry and Content partners as well as the Global Audience Development team to identify growth opportunities for Amazon Music in Europe and ANZ.
- Own digital marketing campaigns from end to end: manage targeting and segmentation, channel selection, messaging, content and design, planning and execution as well as reporting.
- Build scalable campaign playbooks and work with cross-functional teams on campaign calendar and execution planning.
- Work closely together with internal and external creative production partners and media agency to ensure high quality campaign execution.

About the team
Imagine being a part of an agile team where your ideas reach millions of consumers worldwide. Envision being able to leverage the resources of a Fortune-500 company within the atmosphere of a start-up. Welcome to Amazon Music. Everyone on our team has a meaningful impact on product features, new directions in streaming, and customer engagement.

BASIC QUALIFICATIONS
- Experience of professional marketing experience
- Excellent written and verbal communication in German and English

PREFERRED QUALIFICATIONS
- Experience planning paid advertising campaigns on social, search, etc.
- Ability to analyze data quantitatively using metrics to back up assumptions and identifying opportunities.
- Proven ability to manage competing priorities simultaneously.

Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice (https://www.amazon.jobs/en/privacy_page) to know more about how we collect, use and transfer the personal data of our candidates.

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Jobcode: Reference SBJ-rnqmpm-18-118-32-224-42 in your application.