Account Director, PR & Comms

Job Description

Who We Are:

160over90 is a full-service cultural marketing agency. An integrated part of the Endeavor network, which includes entertainment agency WME and sports, fashion and events leader IMG, 160over90's cultural insight, access and influence helps brands stay connected to what their consumers care about most. With offices in seven countries around the world, 160over90's expertise spans experiential, creative, public relations, digital, social, impact, influence, higher education and more. We represent culture. (B)ring (You)rs. At 160over90, we invite you to be the most authentic version of yourself. No matter where you come from or what you look like, you can be your full self here. Our work reaches diverse communities around the globe. So, it's important to us that our team reflects the full spectrum of voices, values, and perspectives of the audiences we're looking to reach through our work. Just as we're obsessed with our clients, their businesses, and the work we do, we're even more obsessed with the team bringing it to life. Each day we are actively investing to ensure our people feel seen, heard, and appreciated. No matter where they are, who they are, and what they believe in, 160over90 is the throughline to infuse a culture rooted in acceptance and belonging.

The Role & What You'll Do:
160over90 is hiring an Account Director within its PR and Communications team, based in London, with a special focus on managing one of the agency's most prominent global clients. This client is heavily involved in high-profile golf properties, including the DP World Tour, Ryder Cup, and partnerships with elite ambassadors like Tommy Fleetwood. As such, the role requires a deep passion for and understanding of the global golf landscape, including key stakeholders, influential players, and the sport's unique positioning on the world stage.

This is an exciting and dynamic role that combines strategic PR and communications expertise with hands-on campaign execution. You will manage and deliver global campaigns across owned, earned, and paid media, leveraging influencer relationships, branded content, and strategic partnerships to create impactful brand experiences within the world of golf.

Key Responsibilities:
• Serve as a lead contact for one of 160over90's most significant global clients with a focus on golf and sports partnerships, particularly those related to the DP World Tour and Ryder Cup.
• Drive the development and execution of global PR and communications campaigns, ensuring alignment across geographies and tailoring approaches based on regional needs and cultural sensitivities.
• Develop and implement integrated PR strategies, including influencer marketing, content creation, event management, and branded content, highlighting key tournaments and ambassador partnerships such as those with Tommy Fleetwood.
• Build and maintain strong relationships with key influencers, talent, and stakeholders within the golf world, from top players to media outlets.
• Manage campaign budgets, timelines, and critical paths, ensuring projects are delivered on time and within scope.
• Collaborate closely with the client's internal teams to drive engagement through creative and engaging internal initiatives that unite their staff globally.
• Work closely with our in-house strategy and creative team on strategic and creative planning around specific projects, including developing campaign concepts, messaging, and creative content tied to premier golf events and players.
• Frequent travel to global golf events and key markets to support campaign execution and client relationship management.

Experience & Knowledge Required:
• A strong passion for golf, with a deep understanding of the sport's global landscape, including key players, organizations, and media outlets.
• At least 7 years of experience in PR, communications, or influencer marketing, with a focus on sports partnerships or global brand campaigns, particularly in golf.
• Demonstrated experience in running global campaigns from an owned, earned, and paid perspective, ideally across multiple markets.
• Experience working with influencers and creators across various platforms (e.g., Instagram, TikTok, Twitter).
• Strong knowledge of digital and social media strategy, including how to amplify content through paid media.
• Proven track record of managing complex campaigns across geographies, with the ability to adapt messaging and strategy for different audiences.
• Excellent copywriting skills with the ability to create accurate and insightful client proposals and pitch documents.
• Experience working in fast-paced, high-pressure environments, with the ability to stay organized and flexible.

Skills & Abilities:
• Strong leadership and team management skills, with the ability to inspire and nurture a small team and foster a positive agency culture.
• Exceptional communication skills and the ability to build strong relationships with both clients and internal stakeholders.
• A strategic thinker who can balance client needs with business goals to deliver impactful outcomes.
• Proven talent and influencer marketing experience, with a knack for making key decisions that drive brand success.
• Experience developing creative activations that comply with regulations and brand guidelines.
• Ability to evaluate campaign success and simplify complex metrics for clients.
• A strong new business acumen with a proven track record of increasing client spend and identifying growth opportunities.

This role offers an incredible opportunity to work with a leading global brand in the world of sports, with golf at its heart. If you're passionate about PR, thrive in dynamic environments, and are ready to take on a leadership role within a global campaign for prestigious events like the DP World Tour and The Ryder Cup, we'd love to hear from you.

Endeavor unites and brings people together in our love of sport, culture, and entertainment. We understand this can only be accomplished when we lead with a lens of diversity, equity, and inclusion in everything we do. As a global company that drives culture, we strive to reflect the world's diverse voices.  

Endeavor is an equal opportunities employer and encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, or religion or belief.

Jobcode: Reference SBJ-gkmep8-3-133-133-251-42 in your application.