Summer MBA Intern - Global Franchise Management & Marketing

Job Description

Warner Bros. Discovery Global Consumer Products (WBDGCP), a Warner Bros. Entertainment Company, extends the Studio's powerful portfolio of entertainment brands and franchises into the lives of fans around the world. WBDGCP partners with best-in-class licensees globally on an award-winning range of toys, fashion, home décor, and publishing inspired by franchises and properties such as DC, Looney Tunes, Hanna-Barbera and more.

The division's successful Global Themed Entertainment business includes groundbreaking experiences such as The Wizarding World of Harry Potter and Warner Bros. World Abu Dhabi. With innovative global licensing and merchandising programs, retail initiatives, promotional partnerships and themed experiences, WBDGCP is one of the leading licensing and retail merchandising organizations in the world.

To be successful at WBDGCP, you must have a willingness to model our values and behaviors, champion diversity and inclusion, leverage data and insights to maximize the legacy of our deep brands and franchises while maintaining a commitment to fostering best-in-class talent.

Your Role Accountabilities

Warner Bros. Discovery Global Consumer Products Inc. seeks a MBA Intern for the Global Franchise Management and Marketing department. The MBA intern will support 2 Directors on the CP business for Animation, Live Action Television, and Genre portfolios. The team is responsible for the global management of the franchises which includes driving the strategic planning process, Franchise tool development, and marketing activations of all franchise activities.

The MBA intern position based in Burbank will gain insight and knowledge of the Consumer Products Industry and specifically Franchise Management & Marketing's role within Warner Bros. Discovery Global Consumer Products through practical experience and exposure. This internship is designed for students interested in pursuing careers related to Franchise Planning and Marketing – both strategy development and franchise activations. The strategic and creative Franchise Management and Marketing MBA intern will report to the Director, Global Franchise Management and Marketing (Animation & HBO) and support the Director, Global Franchise Management and Marketing (Cartoon Network, Adult Swim, Genre, Warner Bros. TV). The MBA intern will have the opportunity to work across our beloved Warner Bros. Discovery franchises including Looney Tunes, Tom and Jerry, The Powerpuff Girls, Rick and Morty, and more!

Role Accountabilities:
• Support the development and implementation of franchise strategies and activation plans that drive growth for the CP business, including building long-term growth opportunities and executing franchise marketing campaigns
• Coordinate with cross-functional teams for brand milestone planning for CP
• Conduct competitive research and presents findings
• Cultivate an interest and expertise in trends and best practices for CP influencer and branded content in the digital space

Qualifications & Experience
• Solid knowledge of PC/Mac, Microsoft Office, specifically PowerPoint, Excel and Word.
• Highly organized and self-directed; able to keep on an assigned track with minimal direction
• Strong presentation development skills (design and verbal)
• Solid knowledge of social media with clear understanding of marketing principles
• Must have strong verbal and written communication skills.
• Knowledge of basic research methods and strategies preferred.
• Must be actively enrolled in a US-accredited college or university MBA degree program for the full duration of the internship (proof of enrollment required)
• Must be a 1st year MBA student
• Must be in academic good standing (3.0 or above cumulative GPA)
• All 2025 MBA interns will be selected from the attendees of the in-person (held in Burbank, CA) OR Virtual MBA Trek. All eligible applicants must attend the trek.
• Warner Bros. Discovery will only consider candidates who are presently authorized to work for any employer in the United States and who will not require work visa sponsorship from Warner Bros. Discovery now or in the future in order to retain their authorization to work in the United States. Candidates currently on any student or exchange visa, including F-1 CPT, F-1 OPT, J-1, M-1, etc., will not be eligible for the internship program.

About Our Internship Program

WBD's Internship Program is designed to nurture students professionally and personally. We attract the country's boldest and brightest students for paid, for-credit, real-world internship experiences in the entertainment, tech, sports, news, and media industries. We offer career-defining opportunities to learn valuable skills that will help you prepare for a successful future.

Ready to learn more? Here's what we offer:
• Hands-on work with passionate, talented team members in your field
• Mentorship from some of the industry's kindest and most passionate entertainment veterans
• Engaging events including professional development seminars, panels with recruiters and former interns, intern-exclusive events, and so much more
• Access to top-level executives and employees through our Speaker Series and Roundtables
• Incredible networking opportunities with industry-leading professionals and a robust intern alumni network
• A creative, collaborative, and inclusive company culture

What you can expect to take away from the semester:
• Opportunities to develop professionally and uncover skills you didn't know you had
• The insider scoop on the entertainment industry and what happens behind the scenes
• Relationships that will go beyond your graduate career
• Real-life experiences that will provide you with the confidence to delve into your next adventure

And finally, what to know before applying:
• The duration of the program is 10-12 weeks depending on the student's availability

Program dates
• Option #1: 6/2/2025- 8/15/2025
• Option #2: 6/9/2025- 8/22/2025
• Interns will be expected to work 35-40 hours per week in a hybrid capacity.
• Our internships are paid opportunities with a competitive hourly wage. Credit is not required; however, we will provide the necessary documentation for school credit if desired. Relocation is not provided.
• The recruiting process will take place from November through February. A WBD team member will contact you if your experiences and interests match an open internship position. Due to the high volume of applications, we are unable to give individual status updates.

In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary and may be above or below the range based on various factors including but not limited to location, experience, and performance. The rate listed is just one component of Warner Bros. Discovery's total compensation package for employees. Pay Rate: $45 per hour USD for MBA Interns.

Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic i

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Jobcode: Reference SBJ-g64zo8-3-133-116-55-42 in your application.