Summer MBA Intern - Comics Revenue Growth Strategy

Job Description

The Sales & Marketing Group is responsible for 1.) driving revenue, margin, and market share across all channels of trade, 2.) expanding sources of income and delivering new revenue streams, and 3.) recruiting new readers with audience-appropriate campaigns and product formats.

Leveraging research, competitive market data, global economic trends, and retail analytics, the Revenue Growth Strategy MBA Intern will evaluate potential new sources of income for DC Comics and recommend an actionable plan for DC to reach new audiences globally.

The rich history of characters that make up the DC universe allows fans to imagine beyond themselves. Facilitating joy and entertaining the world is a pretty compelling reason to be excited to come to work every day!

DC Comics is a completely vertical business that sits in Bruce Campbell's Strategy & Business Development organization. DC reports to Meg Maro, the executive vice president of Global Franchise who is responsible for DC, Wizarding World, and Looney Tunes among other key brands for Warner Bros. Discovery.

Your Role Accountabilities
• Research and analyze how publishing can drive audience growth for the DC brand, focusing primarily on comics and other general publishing categories across a myriad of demographics.
• Analyze successful comic and general book publishers across different genres and understand their mix of revenue sources. Then, compare those results to DC's own revenue mix, and highlight gaps in strategy.
• Discover global demand for various reading formats and the demographic of readers engaging in various content and formats.
• Highlight a list of potential content and retail partners that would allow DC to reach new and/or adjacent reading audiences.
• Interview and work with key stakeholders within DC and broader WBD divisions to gain perspective and develop your recommended strategy, including research, retail analytics, editorial, distribution, and of course sales and marketing.
• Present your findings and final recommendations to key stakeholders.

Qualifications & Experience
• Bachelor's Degree, ideally in a quantitative field (Economics, Social Science, Finance, Business)
• Experience in data analytics, sales or market analysis or related field preferred
• Experience with business intelligence tools recommended (e.g. Tableau, Power BI)
• Understanding of KPIs, sales metrics, business case development required
• Ability to work with and interpret data to produce actionable insights and make recommendations to key stakeholders across the company
• Must be actively enrolled in a US-accredited college or university MBA degree program for the full duration of the internship (proof of enrollment required)
• Must be a 1st year MBA student
• Must be in academic good standing (3.0 or above cumulative GPA)
• All 2025 MBA interns will be selected from the attendees of the in-person (held in Burbank, CA) OR Virtual MBA Trek. All eligible applicants must attend the trek.
• Warner Bros. Discovery will only consider candidates who are presently authorized to work for any employer in the United States and who will not require work visa sponsorship from Warner Bros. Discovery now or in the future in order to retain their authorization to work in the United States. Candidates currently on any student or exchange visa, including F-1 CPT, F-1 OPT, J-1, M-1, etc., will not be eligible for the internship program.

About Our Internship Program

WBD's Internship Program is designed to nurture students professionally and personally. We attract the country's boldest and brightest students for paid, for-credit, real-world internship experiences in the entertainment, tech, sports, news, and media industries. We offer career-defining opportunities to learn valuable skills that will help you prepare for a successful future.

Ready to learn more? Here's what we offer:
• Hands-on work with passionate, talented team members in your field
• Mentorship from some of the industry's kindest and most passionate entertainment veterans
• Engaging events including professional development seminars, panels with recruiters and former interns, intern-exclusive events, and so much more
• Access to top-level executives and employees through our Speaker Series and Roundtables
• Incredible networking opportunities with industry-leading professionals and a robust intern alumni network
• A creative, collaborative, and inclusive company culture

What you can expect to take away from the semester:
• Opportunities to develop professionally and uncover skills you didn't know you had
• The insider scoop on the entertainment industry and what happens behind the scenes
• Relationships that will go beyond your graduate career
• Real-life experiences that will provide you with the confidence to delve into your next adventure

And finally, what to know before applying:
• The duration of the program is 10-12 weeks depending on the student's availability

Program dates
• Option #1: 6/2/2025- 8/15/2025
• Option #2: 6/9/2025- 8/22/2025
• Interns will be expected to work 35-40 hours per week in a hybrid capacity.
• Our internships are paid opportunities with a competitive hourly wage. Credit is not required; however, we will provide the necessary documentation for school credit if desired. Relocation is not provided.
• The recruiting process will take place from November through February. A WBD team member will contact you if your experiences and interests match an open internship position. Due to the high volume of applications, we are unable to give individual status updates.

In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary and may be above or below the range based on various factors including but not limited to location, experience, and performance. The rate listed is just one component of Warner Bros. Discovery's total compensation package for employees. Pay Rate: $45 per hour USD for MBA Interns.

Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.

If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.

If you're a qualified candidate with an arrest or conviction record, please know that your application will be considered in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

Jobcode: Reference SBJ-g3e584-18-222-59-66-42 in your application.