Brand Marketing Manager

Job Description

The Paramount+ Canada marketing team is looking for a Brand Marketing Manager to help execute marketing campaigns in order to drive awareness of Paramount+ in Canada and grow our paid subscribers. Ideally you are passionate about streaming & media, a self-starter, able to work in a fast-paced environment with minimal supervision, have strong organizational skills and are proactive. This role reports directly to the Senior Director of User Acquisition, Engagement, and Growth and will interact closely with the broader marketing team, internal cross-functional teams and vendors.

I n this role, you will:
• Lead, manage and execute best-in-class brand marketing campaigns
• Manage the creative briefing process, coordinate creative assets and copy
• Support editorial marketing needs
• Analyze trends, business results and the competitive environment; identify consumer insights and translate insights into action
• Own the brand health and campaign performance dashboard
• Present marketing plans to key stakeholders and senior leadership on a regular basis
• Manage the marketing budget including setting up purchase orders and billing
• Collaboratively build processes to ensure the marketing team works as effectively and efficiently as possible
• Liaise closely with internal teams including Marketing, Creative and Content as well as broader local and Central cross-functional teams

Requirements
• 4+ years of experience working in a B2C marketing role with a proven track record of managing and executing 360-degree marketing campaigns
• Experience briefing and collaborating with agencies (media, creative, experiential)
• Excellent proficiency in verbal and written communication in English (French is a plus)
• Organized with strong attention to detail
• Ability to multi-task and adapt to a challenging, fast-paced environment with multiple priorities and senior stakeholders
• Proactive attitude with ability to work under minimal supervision
• Strong analytical skills
• MS Office Skills (Excel, PowerPoint, SharePoint, Word) and Google Docs

Preferred Qualifications
• Bachelors or Master's degree in related field
• Experience working in streaming is a plus
• Experience working in a fast-paced start-up is a plus

Paramount is an equal opportunity employer (EOE) including disability/vet.

Jobcode: Reference SBJ-re4y65-3-19-31-73-42 in your application.