Research Analyst, Digital Estimates

Job Description

Responsibilities
The Research Analyst, Digital Estimates is responsible for monitoring and tracking the consumption of Telemundo content on digital platforms, with a focus on audience estimates creation. The Analyst will be the key point person between the Strategy & Insights department, Programming, Ad Sales, Pricing & Planning, Finance, etc. for forecasting digital content consumption. The ideal person for this role is highly analytical, passionate about understanding the digital business, and excellent at delivering data-focused reporting and analyses.
• Partner closely with the Digital division's business leads and the Data & Analytics team to understand current and historical consumption trends, user behavior, and growth opportunities for digital content.
• Leverage content strategy and consumption insights to produce audience estimates for all digital properties including sites, apps, emerging platforms and distribution partners to support annual budget and long-range planning for the business, plus greenlight analyses for acquisitions.
• Manage tracking of total audience delivery metrics for cross-platform content .
• Leverage various BI tools to create user-friendly dashboards and visualizations.
• Perform ad-hoc analysis in support of Strategy & Insights initiatives and projects .
• Works under the direct supervision of the Senior Manager and is responsible for completing any other tasks as assigned by the supervisor.

Qualifications/Requirements
• Bachelor's degree
• Minimum one (1) year of experience desired at a broadcast/cable network, agency, or digital media company; or other corporate experience grounded in data analysis, forecasting, finance, or business analytics
• Demonstrated expertise and proficiency using Microsoft Office applications including Excel (pivot tables and macros a plus) and PowerPoint
• Familiarity with BI tools such as Tableau, DOMO is a plus
• Highly organized and detail-oriented
• Ability to multitask and work in a fast-paced, deadline-driven environment
• Proficient written and verbal communications in English

Additional Job Requirements
• Must be 18 years or older
• Must have a valid driver's license
• Must have unrestricted work authorization to work in the United States
• Must be covered by Solutions, NBCU's Alternative Dispute Resolution Program

Desired Characteristics
• Demonstrated strong analytic ability; critical thinker; fast learner; proactive problem solver
• Proficient written and verbal communications in Spanish, a plus
• Ability to identify problems with data quality and minimize reporting errors
• Accustomed to working in a team and collaborating with all levels within the organization

Jobcode: Reference SBJ-r7j3k9-3-140-242-165-42 in your application.