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Full Time Job

Client Creative Manager / Ktvk

KPHO

Phoenix, AZ 06-30-2022
 
  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description
Client Creative Manager - KPHO / Ktvk

About KPHO/KTVK:

Arizona's Family (KTVK & KPHO) is a media powerhouse located in Phoenix, Arizona. The purpose of Arizona's Family is to empower Arizonans to live their best lives. Home to CBS 5 and 3TV, Arizona's Family produces more than 100+ hours of local news and programming every week. CBS 5 is Arizona's Most Watched Television Station driven by the power of CBS programming and sports while 3TV is one of the strongest Independent television stations in the country with its highly rated morning show, Good Morning Arizona. And the reach of Arizona's Family doesn't stop with linear television, azfamily.com is the market's top performer in local multi-platform uniques. It is also home to Arizona's Family Originals, our in-house original content production team that is working on several long-form programs, documentaries, docuseries and original podcasts, including True Crime Arizona that has more than 300,000 downloads to date. But at the heart of it all is our commitment to Arizona. Community is the cornerstone of all we do at Arizona's Family raising millions of dollars for charities across Arizona each year, creating a movement of kindness through our Surprise Squad and Pay it Forward initiatives, and providing Christmas to more than 50,000 Arizona children each holiday season are just some of the many examples of our commitment to our viewers and the great state 48.

Job Summary/Description:

The Client Creative Manager is responsible for overseeing all client creative products for Arizona's Family, KTVK 3TV and KPHO CBS 5 including, but not limited to, commercial spots, integrated content for linear television, OTT, social and digital as well as community relations activities.
Our Client Creative Manager will lead an integrated marketing department that produces high-quality creative content for clients while working with the Director of Marketing, Director of Sales, and Sales Team leads to drive revenue in key strategic areas as determined by the station, the market and client needs.

The Client Creative Director will be responsible for the following:
• Work with Director of Sales and the Director of Marketing on concepting and executing NTR initiatives and commercial production.
• Work with News, Digital and Sales department leaders to collaborate on cross-department initiatives tied to revenue.
• Contribute to the revenue growth and creative execution of the station's lifestyle show (Your Life Arizona) or future local show(s).
• Manage and motivate a team of highly-creative marketing professionals to create quality creative content for commercial clients. This includes developing advertising campaigns for clients, assigning projects to individual team members, working cooperatively with account executives and clients, and ensuring all projects are kept on track creatively.
• Work with Director of Marketing, Director of Sales, and Local Sales Managers to develop a comprehensive Commercial Production revenue plan.
• Maintain knowledge of marketing trends, developments, and best practices.
• This position is responsible for overseeing commercial production.
• Be an advocate for the brand across all departments ensuring brand compliance is met on revenue generating projects, community relations activities and station initiatives.
*** Please note, the primary job responsibilities include, but are not limited to the duties listed above ***

Qualifications/Requirements:

Education -

Bachelor's degree in Advertising, Marketing, or Broadcasting preferred. HS Degree required

Experience -

Two years' experience in advertising, marketing or promotion, in the television industry.

Specific Knowledge, Skills and Abilities -

Advertising, marketing, promotion, broadcast production, budgeting, personnel management, and general broadcast station operations knowledge necessary.
• Strong Leadership skills.
• Good communication, time-management and organizational skills.
• Knowledge of and experience in social media marketing and promotion.
• Ability to execute media plans and events.
• Creative skills including graphic design, editing, etc. helpful.
• % Travel Required (Approximate): 25%

Qualified, interested applicants may go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter and references

Jobcode: Reference SBJ-gm8xzx-3-139-81-58-42 in your application.

Company Profile
KPHO

Gray Television supports local community interests by providing quality television broadcasting and exceptional service in each market we serve. Gray owns and/or operates television stations and leading digital properties in 93 television markets including the first or second highest rated television station in 85 markets. We are an unmatched broadcast pioneer that keeps getting bigger and better.