Partner, Digital Marketing

Job Description

Partner, Digital Marketing (Midwest)

Partner, Digital Marketing - Midwest

As a Partner leading our Midwest Digital practice, you will be responsible for driving the development of smart, creative, digital strategies for a wide range of clients - from consumer lifestyle + travel to B2B + technology. You will be a leader on our teams and among our clients. You should be excited about providing great work and leading an amazing team that focuses in areas such as digital/social strategy, content creation, paid digital/social campaigns, SEO, SEM, influencer marketing, social research, digital analytics, budgeting and account administration procedures.

FINN Partners is one of the fastest-growing global, independent agencies. We serve clients through a powerful combination of hands-on partnership, highly specialized expertise, and a values-driven culture that champions integrity, collaboration, and innovation - always leading with a heart and a conscience.

Client Engagement
• Apply digital expertise and capabilities to generate agency growth with existing and new clients
• Serve as a strategic digital advisor for clients and provide ongoing thought leadership
• Develop and apply digital content strategies across the digital ecosystem; ensure the right team is engaged to deliver the best possible creative to achieve against goals and objectives
• Partner with account and creative teams to continuously pull in digital programming to execute on strategy; ensure digital inputs and data are incorporated into the channel plan
• Collaborate with digital and earned media experts to develop and lead innovative campaigns that exemplify ahead-of-the-curve marketing techniques and channel planning, integrating organic, paid and earned content strategies as required to deliver on client business objectives

Business Development & Visibility
• Help build and mentor a diverse, dynamic team that clients value; educate staff and clients on digital and social media best practice when required
• Stay on top of emerging technology, platform, and consumer trends – translate how trends can deliver on business and communication goals
• Contribute to and lead new business pitches; all pitches include digital contribution
• Understand measurement and when to pull in experts to design program measurement frameworks
• Help enhance our profile globally through owned channel outreach and engagement, and specifically in the Midwest region; representing the agency as an industry leader
• Keep current with industry developments, trends and interpret appropriate applications to these changes for all accounts;constantly search for what's new, what's next and how we as an Agency can innovate in the digital space
Our ideal candidate will have:
• 15+ years of relevant experience in client-side marketing, or a digital or creative agency, including significant multi-market/global experience (ideal candidate will have agency experience)
• A thorough knowledge and love of marketing and marketing techniques, including proficiency with data analytics, web, search, paid, influencers, apps, email, and content
• Demonstrate thorough understanding of digital marketing technologies and best practices (from search marketing and web design to social media advertising, influencer marketing, e-commerce, and application development).
• A strong understanding of the creative process and how to develop great work with creative talent and account teams in a collaborative manner
• A working knowledge of the public relations field, including executive positioning, media relations, event production, and creative strategy. Some exposure to issues management/crisis communications is a plus, but not required.
• A real understanding of what makes for compelling work – whether on social platforms, in video, or in big earned media activations and ideas that get talked about, reported on, and pointed to by other agencies with an ''I wish we'd done that'' envy
• Experience working at all levels of a client, including C-Suite stakeholders

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FINN Partners was launched in late 2011 to realize Peter Finn's vision to create a leading communications agency dedicated to shaping a bold new future in which innovation and partnership are strong drivers of the brand. FINN Partners specializes in the full spectrum of communications services, including digital and social media. Specialty areas include technology, consumer, education, travel & lifestyle, CSR, arts, health, and public and corporate affairs.

FINN Partners was named ''Best Midsize Agency'' in 2020 and in 2015, ''Best Agency to Work For'' in 2013 and ''Best New Agency'' in 2012 by the industry's Holmes Report. Find us at www.finnpartners.com and follow us on Twitter @finnpartners. While we appreciate the interest of all applicants, we will respond to the applications most closely aligned with the requirements of this position.

Jobcode: Reference SBJ-gwmxmk-3-144-202-167-42 in your application.