Marketing Coordinator, College Football

Job Description

The Marketing Coordinator is a part of the College Football Sports Marketing team, which supports College Football Regular Season (across both ESPN and ESPN+), College GameDay and the College Football Playoff. This position provides support in the development and execution of College Football Regular Season marketing strategies and multi-platform promotional plans across ESPN (including ESPN+), in addition to providing overall support for the College Football team. The Marketing Coordinator will be a key liaison between the consumer marketing team, creative agencies, and the broader ESPN cross-functional team. The position reports to the Associate Manager, Sports Marketing – College Football, and is based in New York, NY.

Responsibilities:
• Connecting the marketing strategies and creative across the College Football property across TWDC.
• Managing alignment of consumer marketing & brand strategies
• Managing all creative deliverables and timelines to ensure work is finished, delivered, and trafficked on time (and on budget)
• Owning the relationship and production timelines with the internal creative teams
• Ensuring accuracy and excellence of all work done internally and by creative agencies

Assisting the Associate Director with the day-to-day management of the properties including:
• Providing input on creative development and execution of marketing materials
• Working closely with Media on the scheduling and delivery of on and off channel assets
• Establishing relationships with key personnel in the marketing department and other business units
• Managing day-to-day correspondence with internal and external creative partners including relaying creative feedback and management of full timelines.
• Full understanding of the programming schedules and sponsor requirements to ensure all marketing materials and deliverables are accurate

Basic Qualifications:
• Minimum of 1 year of related marketing or business experience with an understanding of marketing fundamentals, creative evaluation, and budget management

Preferred Qualifications:
• Working knowledge of College Football (conferences, teams, the playoff system)
• Outstanding team player with strong interpersonal skills
• Ability to prioritize and multi-task on a high profile, high volume portfolio
• Ability to work in a fast paced environment
• Strong work ethic. Must be self-motivated, detail oriented and take initiative to get the job done
• Strong analytical skills and active mind
• Knowledge and an interest in the evolving media landscape and media consumption habits
• Impressive verbal and written skills
• Positive energy with a 'can do' attitude
• Hunger for learning & making a difference
• A healthy appreciation for the role of sports with cultural trends

Required Education
• Bachelor's Degree

Jobcode: Reference SBJ-d5e9vz-18-119-104-238-42 in your application.