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Full Time Job

Director, Product Marketing

Endeavor

New York, NY 01-21-2022
 
  • Paid
  • Full Time
  • Senior (5-10 years) Experience
Job Description
DIRECTOR, PRODUCT MARKETING (NY Metro area)

Endeavor Streaming is the global leader in premium video streaming distribution for live and on-demand content across the entertainment and sports industries. With complete and cutting-edge video streaming offerings, we enable our clients to deliver their content in the highest quality on any device with the industry's deepest feature set.

Working at Endeavor Streaming is fast-paced, fun and challenging, defined by an intense focus on innovation. We work harder and smarter than anyone else because we are passionate and believe in the products and services we offer. As part of the Endeavor network, we also offer a host of integration opportunities with our broad range of businesses, as well as social impact programs and other culture-building initiatives.

Position Summary:

The ''Director, Product Marketing'' is responsible for leading the strategic positioning of Endeavor Streaming's platform and its products and services throughout the entire product lifecycle and customer experience. You will play a key role in supporting pre-, mid- and post-launch marketing efforts, creating and delivering successful product launches by conducting market analysis, creating narratives and messaging, and developing sales collateral, competitive intelligence and thought leadership to support the successful launch and adoption of our platform across our global markets. This person will work with our sales and product teams to understand customer needs and regional market trends, develop requests for new products, services or enhancements, and adapt marketing materials and messaging to help meet the unique needs of our global clients. You will be required to build strong relationships with stakeholders from across the business and understand the differing viewpoints and needs of each, in order to provide strategic inputs in messaging and marketing deliverables.

This role sits at the intersection of product, sales and marketing, requiring exceptional cross-functional leadership, working together with product management, research, pricing, packaging, and operations to successfully deliver new and innovative products and services.

Key Responsibilities:
• Develop marketing strategy for our streaming platform solutions and lead cross-functional initiatives to drive readiness for launches
• Lead cross-functional initiatives to drive platform adoption through compelling positioning and key selling points that differentiate our products and services in our global regions
• Synthesize product information into foundational narratives to deliver clear and concise value propositions for clients
• Leverage value propositions to create and maintain sales and marketing materials including client presentations, product training documents, foundational product narratives, competitive analysis, talking points, FAQs, case studies
• Collaborate with product, sales, ops and research to gather marketplace intelligence and conduct competitive analysis to inform and enhance product roadmap, analyze data and distill insights around streaming media products, and identify and develop short- and long-term strategy
• Own the cadence and booking of, and present at sales trainings while organizing creation of content in collaboration with cross-functional partners
• Be the product and market expert by providing strategic input on press releases, bylines, webinars, speakerships, and other marketing activations

The Ideal Candidate Has:
• B.A. in marketing or other related field, or equivalent related experience
• 8+ years of marketing experience, of which 5+ years are in product marketing
• Knowledge of the streaming media ecosystem and emerging technologies
• Experience evaluating products, engaging with clients and analyzing market dynamics to drive product and marketing strategy
• Superb project management skills to manage multiple deliverables and cross-functional stakeholders, while simultaneously and independently driving strategic business outcome
• Outstanding presentation and communication skills that convey complex technical capabilities in an understandable way
• Proven consultative approach to solving problems and addressing new opportunities, prioritizing clients' needs and delivering on business results

Key Qualifications:
• Ability to work strategically and collaboratively across departments, influence various functional teams and key stakeholders, and communicate effectively and gain trust and respect from colleagues
• Impeccable managerial, interpersonal, communication, and problem-solving skills
• Effective, versatile and action-oriented
• Proven track record of meeting deadlines and successfully managing processes and projects
• Experienced in effectively interacting with senior management
• High energy, strong work ethic, disciplined execution skills, willingness and hungry to deliver results, comfortable working in a cross-functional environment to ensure work gets done efficiently

Endeavor Streaming respects and is committed to protecting the privacy and security of your personal data. Please review Endeavor Streaming's Privacy Statement posted on its website at https://www.endeavorstreaming.com/privacy-policy before submitting your application and/or resume.

Endeavor is an equal opportunity employer committed to a diverse and inclusive work environment.

Diversity Statement for Endeavor:

Endeavor unites and brings people together in our love of sport, culture, and entertainment. We understand this can only be accomplished when we harness the entirety of our company and lead with a lens of diversity, equity, and inclusion in everything we do. It means that we engage in anti-racism and ally-ship the way we do anything. Fiercely and Fearlessly. As a global company that drives culture, we endeavor to reflect the world's diverse voices both internally and externally to ensure success in our mission.

Endeavor is an equal opportunity employer committed to a diverse and inclusive work environment.

Jobcode: Reference SBJ-gx9kwj-3-138-113-188-42 in your application.

Company Profile
Endeavor

Endeavor is a global entertainment, sports and content company, home to the world’s most dynamic and engaging storytellers, brands, live events and experiences. The company is comprised of industry leaders including entertainment agency William Morris Endeavor (WME); sports, fashion, events and media company IMG; and premier mixed martial arts organization UFC. The Endeavor network specializes in talent representation; marketing and licensing; content development, distribution and sales; event management; and a number of direct-to-consumer offerings.