Creative Producer

Job Description

160over90 is seeking a Creative Producer to support one of our premier clients in their Los Angeles office (West Coast and or NYC preferred). This role will oversee the development of creative for existing customer campaigns, including sports, TVOD, premiums, engagement, retention, and brand. The producer will work with internal business partners to create campaigns that support business goals to be delivered on time and on budget. Campaigns will be 360 with such deliverables as broadcast video, digital, web, social and print. Candidate must have a background in production (live action a plus), a good knowledge of design principles, and experience in producing creative campaigns from concept to final delivery. Candidate should have excellent client communication and project management skills.

KEY ROLES/RESPONSIBILITIES
• Collaborate with internal marketing partners to understand their objectives and KPIs, plan calendar of upcoming projects, and serve as daily point of contact across multiple business groups i.e. sports marketing, premiums, TVOD.
• Assess creative needed to fulfill business goals, cross-reference any paid media plans to ensure all assets are accounted for, and determine what creative agency is best suited to work on the campaign.
• Project manage all campaigns from kick-off to delivery – ensure assets, feedback, and approvals are on time; creative is effective to support business requirements; and final assets are on time, in correct specs, and within budget.
• Review all creative work being produced and serve as final QC point person. Starting from first round of creative and through final delivery – review messaging and legal to ensure correct and tracking changes throughout process, QC for correct file types and specs.
• Maintain documentation of learnings from marketing and media teams post campaign analysis and communicate those to agency partners so that learnings may be applied to future campaigns.
• Work with agencies and internal teams to ensure campaigns are documented and archived properly to track historical data. Monitor rights expirations/renewals as needed.
• Resolve campaign issues in a timely, productive manner, and identify and implement process improvements and best practices.

40% - Work with internal marketing partners to build creative strategy that will meet their objectives and KPIs. This includes yearly/quarterly planning and ongoing management of campaigns across multiple business groups i.e. Sports Marketing, Premiums, TVOD. Receive and interpret creative briefs for existing customer upgrade and retention tactics across campaigns. Determine right suite of assets and agency to complete work. Complete and input final briefs into internal system including appropriate metadata and tags. Negotiate bids and kick-off work.

40% - Project manage all creative work associated with existing customer upgrade and retention campaigns, including graphic designs, (both 2D + 3D), web/digital/social tactics, video broadcast, web, and print. Create work back schedule, ensure all necessary assets are gathered to initiate work (programmer assets, legal requirements, messaging, brand guidelines), monitor the creative production every step of the way to keep project on time and on budget, and server as liaison between internal and external partners. Resolve campaign issues in a timely and productive manner. Review all creative work being produced, QC throughout project, and ensure final documentation and archive projects.

20% - Understand post campaign analysis and distribute learnings to internal partners, external partners, and creative producers to ensure work continues to optimize and be more successful. For example, sharing the latest learnings on social media formats, new platforms, changes in algorithms that will affect creative.

KNOWLEDGE/SKILLS/ABILITIES:
• At least 5 years of media account management experience
• Excellent project management skills with a focus on details and good documentation
• Problem solver who can resolve project challenges or logistics
• Excellent client communication skills
• Familiar with various types of file formats across mediums (broadcast, video, digital, etc)
• Team player mentality that will roll up their sleeves in assisting other team members on projects that require extra assistance
• Ability to work in a fast-paced and evolving environment
• Knowledge of Microsoft Teams, Sharepoint, Kronickle, SmartSheets, and Shift a plus

Endeavor is an equal opportunity employer committed to a diverse and inclusive work environment.

Jobcode: Reference SBJ-rz6y37-3-146-35-203-42 in your application.